Scott's Books

How do people experience you?
How do people experience themselves in RELATION to you?

From The Authority on Approachability; and the man who made a profitable career out of wearing a nametag 24-7, here's what you'll learn:

What if you implemented an Open Mind Policy? (Learn 4 ways!)
How are you making communication a relaxing experience? (Learn 7 ways!)
Are you leading from the heart or the handbook? (Learn 8 ways!)
Are you willing to be an imperfectionist? (Learn 13 ways!)
How are you branding your honesty? (Learn 9 ways!)
How askable are you? (Learn 29 ways!)
How are you leaving a legacy of openness? (Learn 18 ways!)
How consistent are you? (Learn 33 ways!)

Nobody notices normal.

This two-in-one, double feature, flip-flip book is the first of its kind. You will learn: How to be Origin, not echo, how to achieve maximum mindshare, how to enable strategic serendipity, how to cultivate fans and not customers, how to maximize your web presence, how to become the perceived expert in your field, how to become a Thought Leader, how to make your message stick and how to stimulate word of mouth.

If they can't come UP to you, how will they ever get BEHIND you?

Learn dozens of Phrases that Payses, how to create a question-friendly atmosphere and how to grow BIGGER ears!

Don't sell - enable people to buy.

Learn sales philosophies, Phrases That Payses, killer sales questions and how to become a virtual extrovert!

People buy people first.

Learn greetings, phrases that payses, questions and other practices and principles for creating INSISTENT customers and guests!

If you don't make a name for yourself, someone will make one for you!

Whether you're a seasoned professional starting a new job, a recent college graduate searching for a career, or a solo entrepreneur like Scott, this book will be a valuable asset to your professional success.

Scott shares 55 ideas that will fast track your professional prowess. No Seven Steps. No Proven Systems. No formulas. Just things learned from stuff done. Period.

What are YOU known for? In Scott's eagerly anticipated third book, he reveals 47 secrets to help entrepreneurs MAXIMIZE their visibility, credibility, uniqueness, authenticity and memorability in the eyes of their customers and prospects. He offers practical lessons for professionals who want to make a name for themselves such as:

• How to create an unforgettable personal brand
• Discover how to position your value and increase visibility to magnetize more business
• Facilitate authentic and approachable word of mouth about you, your company and your ideas

Approachability is not a personal characteristic, it's a way of life. It's a way of business, a way of conversation and a way of social interaction. What's more, approachability is essential to your success as a more effective, more engaging communicator - one conversation at a time. In Scott's highly anticipated second release, you won't read a "how-to" book; you'll read a "how-to-BECOME" book! Discover how-to BECOME:

• A great conversationalist
• UNFORGETTABLE^TM in your first impressions
• A Networking Superhero
• The epitome of approachability in your business and personal lives.

What would happen if you wore a nametag all the time? Would people be friendlier? Would people say hello? Or would people stare at you with confused looks on their faces while ridiculing you and assume you were a complete idiot? The answer is, yes.

In Scott’s internationally recognized first title, you will learn what really happens when you wear a nametag all the time. Discover how nametags and other front porches can help you become friendlier and more approachable so you can connect and communicate with anybody!